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Video volume and speed × Tools agencies

Everything the YouTube landscape says about video volume and speed inside tools agencies questions.

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Coverage in the landscape · 5

  • :49

    Google ads paid social email Automation and much more so check us out over there today I'm speaking with a very experienced entrepreneur and business leader and marketer very excited to have on John gulo John please introduce yourself so pe…

  • 5:23

    quickly had a good product sold stuff through the internet and were telling us stories about going to New York prod uction companies that wanted $150,000 to make an ad or three and that's just really not how Facebook or Instagram or Tik Tok…

  • 6:27

    shoot them they shoot themselves Direction and then we've got this 10,000 foot Studio space in LA with bathroom sets bedroom sets kitchens with all changeable backsplashes and they are our full-time production team is shooting there every d…

  • 14:11

    looking at a year and we will look at that. But we are I think of us as more orchestration with Aeropost. It's what goes where. You have a lot of footage Mr. Customer. you have an understanding of your value propositions in the brief and yo…

  • 15:13

    you're right. There's content that you need to produce for that. Video is a heavy component. Tik Tok is like all video. Zuckerberg's been saying video, video, video for years. That's where what everyone's consuming. It's gotten fast and eas…

  • 16:13

    out there. Like, no one's testing more than like 6% of the kind of the >> I mean, if you're like, well, do we run the 15 and 30 second? Which variation do we switch out multiple times? And you're looking at, well, I need 10 creatives on eac…

  • 17:11

    an Iron Man suit and your internal creative team an Iron Man suit to just be able to so not skip all those things Neil but like skip all of those things that scale >> and and you know we're one of the rare companies that's not doing a one b…

  • 18:05

    lot of people a lot of time >> well it really does because I don't get I don't know yet what you know 2 to 5% of those ads are actually going to generate the the return on advertising spend, the 10 to, you know, click ratio we're looking fo…

  • 19:43

    you're, you know, spending real money on ads and you're trying to solve some of these problems, like that's all we're obsessed with. We're very focused on helping folks solve that problem of performant video ads. Mostly paid social right no…

  • 16:13

    to get these new features um yep research is just so powerful it'll it'll scan 117 websites instead of seven and it'll take two minutes instead of two seconds or 12 seconds but it's um it writes you just deep research. It's really powerful.…

  • 19:20

    dabbling in Yeah, you could mess around with captions. Hey, Jen. For short form video, you mentioned uh Tik Tok has a new tool called Pippet. Pip Pi T. Metas keeps saying they're going to come out with stuff. They've got Instagram edit. Yea…

  • 20:28

    know anyone, if if you're at a huge nonprofit or you know people that are looking to spend, you know, a few hundred thousand or a few million a month on Facebook, um, my company is called Airpost.ai and we just help people make video ads fo…

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  • :38

    AirPost AI. Revolutionizing video ad creation with AI powered UGC. In the ever evolving landscape of digital marketing, AirPost AI emerges as a gamecher by automating the creation of userenerated content UGC video ads. What sets AirPost apa…

  • 8:38

    Tool number six, Meta AI. Pioneering the future of multimodal AI in the rapidly evolving landscape of artificial intelligence. Meta AI stands out with its groundbreaking advancements in multimodal AI technologies. Among its most notable inn…

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